“It’s different from building a business from scratch. When you’ve got something that’s very old it's quite precious and if you go too fast you can break it”
- Nicholas Brooke, MD and Co-owner, Sunspel.
Nicholas Brooke, and business partner Dominic Hazlehurst, took over clothing company Sunspel in 2006, at a point when the business was on the decline. The duo have reinvigorated the 150+ year old brand, and expanded the business whilst keeping it's proud history and heritage intact.
In this film, MD and co-owner Nicholas shares his three bits of advice for how to make a heritage brand relevant today.
Editor of The Challenger Project, marketing at eatbigfish. Champion of the underdog. West Ham fan. All adds up really.