The Challenger Project | The Home of Challenger Brands

View Original

The Red Bull Racing digital manager on how to set up a social media strategy

David Granger, Digital & Social Media Manager at Red Bull Racing (2007-12), shares his three bits of advice for setting up a social media strategy.

Follow David Granger on Twitter @gravedanger.


#3BitsofAdvice

1. Ask yourself what you hope to achieve.

2. Create great content.

3. Measure everything.